by Kirby Hasseman | Feb 28, 2022 | Blog Post
One of Dave Longaberger’s principles of management was that “25% of your workday should be fun.” Dave was a visionary businessman who created Longaberger Baskets into a $1 billion dollar enterprise. While you may not think this is groundbreaking...
by Kirby Hasseman | Feb 27, 2022 | Blog Post
If you have played sports (or even watched a lot of sports) you have probably heard that “there is a difference between being hurt and being injured.” The explanation goes like this. After you have played in a tough, competitive season, everyone is...
by Kirby Hasseman | Feb 26, 2022 | Blog Post
If you want to have a real discussion, you need to start on common ground. If you don’t start on common ground, it’s like building a house on quicksand. The entire enterprise will quickly fall in on itself. The “discussion” will quickly turn...
by Kirby Hasseman | Feb 25, 2022 | Blog Post
When you create content on a consistent basis, there are a few ways to provide value. You need that content to be informative (how to) or entertaining (think Tik Tok) or to have a point of view (opinion). From my perspective, the best content can sometimes do all...
by Kirby Hasseman | Feb 23, 2022 | Blog Post
A quick update on some content that you might have missed. Delivering Marketing Joy: The latest episode of Delivering #MarketingJoy is up today. This time I get to interview Tim Brown. He talks about the value of niching down your business. Check it out here. ...
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