If you are like me (and most business professionals I know) you have said “I don’t have time to go to that event!”  It’s easy to get wrapped up in the day to day of your business.  You put your head down and work toward your ultimate goal.  You are hustling!  That’s the right thing to do, right?

Yes…most of the time.

But I find there can be huge value in getting out of your office to attend a business, learning and/or networking event.  It’s a great time to remind you why you are hustling!  Here are some reasons why you should consider the next event that comes across your desk.

1)  Before The Trip:  Have you ever notice that you get a ton done before you leave for vacation?  Yep.  You want to leave with a clean desk, so you clear off projects that have been lingering.  You make decisions.  You hustle.  This happens before your event too. 

2)  Unplugging Helps:  Often you have to travel to the event, so you are less likely to be able to respond to every buzz, ding and burp of your cell phone.  So you set the auto email responder and you give that a rest.  With that time you can read an inspiring book, brainstorm your business at 10,000 feet or just rest.  You might come up with some awesome ideas before you even get to the event!

3)  Always Learning:  Events can almost always provide great learning opportunities!  So take the time to make the most of the classes.  Really give it your all to learn.  Remember, the greatest distance in the world is the distance between “I know” and “I do.”  So even if you think you already know what the speaker is saying…dig in.  You might get something new out of it.

4)  Networking:  You might meet a person with a great idea or a new client.  You never know!  Be open.  Just make sure you go into networking with open ears and an open mind.  You might be able to help these new folks meet their goals.  Help them!  Don’t like networking?  Do it anyway. 

So the next time an event (that looks interesting) comes across your desk, really consider it.  I have taken the time to attend more events in the last few years and they always inspire and re-invigorate me. 

Jump in.  You will be glad you did.