Make Sure the Vision and Values Align

29da51a

If you want to make sure you give your project, business, event or organization the best chance for success, then make sure the Vision and Values are aligned.  This is a lesson from my new book “Fan of Happy” which you can buy on Amazon.  Learn more on the DMJ Podcast today!

I was in a meeting the other day with a small group of people working on an event fundraiser.  The event is big, fun and raises money for a great cause for my community.  I really enjoy these types of meetings, most of the time, but this one was a struggle.

It seemed like every agenda point was an argument.  No matter the discussion point, one group wanted to move in one direction, and the other group wanted to move another.  It seemed like the whole meeting was in tension.  I couldn’t figure it out.  We all wanted to create this event, why were we arguing?

Then it hit me;  our VISION for the event was totally different.

When Vision and Values don’t align, the entire event, or organization, becomes a struggle.  You have one group working diligently in one direction while another might be pulling the rope in another.  Maybe this seems obvious, but sometimes it’s hard to see.  You just think the other group is trying to undermine you.  It disguises itself as politics, or worse, incompetence.

When you understand this is happening there are only a few things you can do.

1.  Huddle up: Get the team together and put it out in the open.  Try and get the vision and values to align.  When you point out the different goals, you might even have an “aha” moment.  Often the team doesn’t know they are working against each other.

2.  Redefine the Vision:  Once you get everyone at the table, agree to what the new vision should be!  Work toward that.

3.  Reframe the Group:  Sometimes the vision can’t be aligned.  When that happens, it’s better to allow people to (respectfully) leave the group. Then the group can get together and chase the goal they all have in common!

Get the group on the same path of Vision and Values and you might create a real winner!

Have you subscribed to the Podcast yet?  You can keep up with Delivering Marketing Joy each and every business day!  Do it now at iTunes here, Soundcloud or at Stitcher.

Want to keep up all the time?  Make sure to join our VIP List!  Our VIP’s get an email with the latest content…and other special offers as well.  Join here.

The Longer The Idea Sits

The Longer The Idea Sits

Each morning during the week, I walk/run for a couple of miles to get my blood flowing.  It helps with my fitness, but that was not originally the point.  The idea is to get my blood pumping and brain working.  It's been a great habit that helps me start my day on the...

read more
3 Steps To Big Email Success

3 Steps To Big Email Success

Despite the fact that there always seems to be a new, shiny tool for marketing each day, email marketing is still incredibly powerful.  Don't get me wrong.  I get plenty of emails each day that go directly into my junk mail.  But just because some businesses stink at...

read more
What Are You Doing To Improve?

What Are You Doing To Improve?

Everyone gets stuck.  Whether on a project or in a season of life, we all find a time when we feel "blah."  We are not just as excited as normal.  It happens to everyone.  So what do you do? One question I ask myself during these times is "what are you doing to...

read more
The Evolution of Delivering Marketing Joy

The Evolution of Delivering Marketing Joy

It was 8 years ago when I decided to do a new piece of content called "Delivering Marketing Joy."  I wanted to do a "web show" where I interviewed thought leaders, marketers, and other entrepreneurs each week.  And I had heard that the average show never makes it to...

read more

Let's Connect:

Get Your FREE Copy of The Give First Economy

the give first economy kirby hasseman

Better Business University

better business university

Pin It on Pinterest