The COST of a Raving Fan

The COST of a Raving Fan

This post is quite specifically not about the Value of a Raving Fan.  I think the Value of a Raving fan has been pretty well documented.  The Raving Fan is willing to pay a little more.  (Simon Synek would say they get your ‘Why”).  They are...
The Cost of Not Going

The Cost of Not Going

This year I have made the commitment to try and visit some of my customers that are farther away from our home office.  I want to have the opportunity to look them in the eye and show my appreciation in person.  Not a big deal, but as any sales person or...
Be Open To Learning All Your Life

Be Open To Learning All Your Life

The older I get, the more I understand how much I don’t know.  The great news is, I am open to learning more now.  But that has not always been the case.  A professor in college once told me that “Education is the only thing in life we pay for but don’t...
Sometimes the Most Fun Is Unplanned

Sometimes the Most Fun Is Unplanned

My wife and I recently had the opportunity to spend a few days in Chicago.  The first day was a full “work” day.  We spent the day in a trade show environment doing what we could to learn about trends in our industry and then networking.  Great...
Find the Best In Others

Find the Best In Others

When asked to describe someone in your life, how do you do it?  Where do you start?  Do you begin with the good or the bad?A good friend of mine named Todd has an ability to see the best in people.  It’s a trait I so admire.  When you ask about...